Act! LLC

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ACT!
Initial release1 April 1987 (39 years ago) (1987-04-01)
Template:Infobox software/simple
Operating systemMicrosoft Windows
Platform • Microsoft SQL Server
 • .NET Framework
Available inEnglish, French, German
Type • CRM software
 • Contact management software
 • Marketing automation software
Websitewww.act.com

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ACT! (previously known as Activity Control Technology, Automated Contact Tracking, ACT! by Sage, and Sage ACT!) is a customer relationship management and marketing automation software platform designed for small and medium-sized businesses.[1] It has over 2.8 million registered users as of December 2014.[2]

History

The company Conductor Software was founded in 1986, in Dallas, Texas, by Pat Sullivan and Mike Muhney. The original name for the software was Activity Control Technology; it was renamed to Automated Contact Tracking, later abbreviated to ACT. The name of the company was subsequently changed to Contact Software International and it was sold in 1993 to Symantec Corporation, who in 1999 then sold it to SalesLogix. The Sage Group purchased Interact Commerce (formerly SalesLogix) in 2001[3] through Best Software, then its North American software division. Swiftpage acquired it in 2013.[4]

Beginning with the 2006 version, the name was styled ACT! by Sage,[5] and in 2010 revised to Sage ACT!.[6]

Following its 2013 acquisition by Swiftpage, it was renamed to ACT! Swiftpage.[7]

In May 2018, ACT! was sold to SFW Advisors.[8]

In December 2018, Kuvana, a marketing automation software solution, was acquired by SFW and merged with ACT! This add-on is now a complementary service to the core CRM solution.[9]

In December 2019, ACT! hired Steve Oriola as chairman and CEO.[10]

In 2020, Swiftpage changed its company name to ACT!.[11]

In March 2023, ACT! hired Bruce Reading as President and CEO.[12]

Software

ACT! features include contact, company and opportunity management, a calendar, marketing automation and e-marketing tools, reports, interactive dashboards with graphical visualizations, and the ability to track prospective customers.[13]

ACT! integrates with Microsoft Word, Excel, Outlook, Google Contacts, Gmail, and other applications via Zapier.[14] For custom integrations, ACT! has an in-built API.[15]

ACT! can be accessed from Windows desktops (Win7 and later)[16] with local or network shared database; synchronized to laptops or remote officers; Citrix or Remote Desktop; Web browsers (Premium only) with self or SaaS hosting; smartphones and tablets via HTML5 Web (Premium only); smartphones and tablets via sync with Handheld Contact.[17]

See also

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References

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  1. ^ Page Module:Citation/CS1/styles.css has no content."Swiftpage refreshes Act! CRM software for manufacturers". Trailer Body Builders. 25 November 2019. Retrieved 16 April 2021.
  2. ^ Page Module:Citation/CS1/styles.css has no content."Sage ACT! CRM UpdatesInfusionsoftJedi | InfusionsoftJedi". 4 December 2014. Archived from the original on 4 December 2014. Retrieved 18 June 2022.
  3. ^ Page Module:Citation/CS1/styles.css has no content.Greenman, Catherine (29 March 2001). "Sage buys Interact Commerce". The New York Times. Retrieved 11 June 2015.
  4. ^ Page Module:Citation/CS1/styles.css has no content."Act CRM alive and well for now, following Swiftpage acquisition". PCWorld. 10 September 2013. Retrieved 16 April 2021.
  5. ^ Page Module:Citation/CS1/styles.css has no content."ACT! by Sage Premium for Workgroups 2007 (9.0) Is Honored | CustomerThink". customerthink.com. Retrieved 13 June 2022.
  6. ^ Page Module:Citation/CS1/styles.css has no content.Dempsey, Cate. "What is Sage Act!?". www.acttoday.com.au. Retrieved 13 June 2022.
  7. ^ Page Module:Citation/CS1/styles.css has no content."Sage sells ACT and SalesLogix CRM to Swiftpage". ZDNet. Retrieved 13 June 2022.
  8. ^ Page Module:Citation/CS1/styles.css has no content."Progress Partners Advises on Sale of Swiftpage to SFW Capital Partners". Progress Partners. Retrieved 13 June 2022.
  9. ^ Page Module:Citation/CS1/styles.css has no content."Swiftpage acquires email marketing solution provider". www.spglobal.com. Retrieved 13 June 2022.
  10. ^ Page Module:Citation/CS1/styles.css has no content."Company with Scottsdale-developed software names new CEO". www.bizjournals.com. 19 December 2019. Retrieved 13 June 2022.
  11. ^ Page Module:Citation/CS1/styles.css has no content.Ford, Joe (16 June 2019). "Sage sells ACT and SalesLogix CRM to Swiftpage".[permanent dead link]
  12. ^ Page Module:Citation/CS1/styles.css has no content."CORRECTING and REPLACING Act! Names Bruce Reading as Chief Executive Officer". Yahoo Finance. 16 March 2023. Retrieved 3 April 2023.
  13. ^ Page Module:Citation/CS1/styles.css has no content."Contact Management Software - Act! is The Best Contact Management System for Your Business - AlphaLogix". Sage Accounting Software CRM Software | IT Support AlphaLogix. Retrieved 18 June 2022.
  14. ^ Page Module:Citation/CS1/styles.css has no content.Zapier. "Connect your Act! to Microsoft Office 365 integration in 2 minutes". Zapier. Retrieved 18 June 2022.
  15. ^ Page Module:Citation/CS1/styles.css has no content."Act! v18.2 from Swiftpage Allows Desktop Users to Connect with Hundreds of Online Tools | Built In Colorado". www.builtincolorado.com. Retrieved 18 June 2022.
  16. ^ Page Module:Citation/CS1/styles.css has no content."Login | Act Help Center". help.act.com. Retrieved 18 June 2022.
  17. ^ Page Module:Citation/CS1/styles.css has no content."Act! Mobile Solutions Comparison Chart" (PDF).
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