MRC (company)

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MRC II Distribution Company, L.P.
MRC
FormerlyMedia Rights Capital (2004–2013)
Company type
Limited partnership
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Headquarters750 N. San Vicente Blvd.,
West Hollywood, California 90069
,
U.S.
Area served
Worldwide
Key people
Modi Wiczyk (co-chairman)
Asif Satchu (co-chairman)
Scott Tenley (CEO)
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Number of employees
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Websitewww.mrcentertainment.com
Footnotes / references
[1]

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MRC II Distribution Company, L.P.,[2] doing business as MRC (formerly Media Rights Capital), is an American film and television studio founded by Modi Wiczyk and Asif Satchu in 2004. Based in West Hollywood, California, MRC develops, finances, and produces film and television in partnership with the industry's leading creative artists.[3]

The original business plan, called Another New Ballgame, was written in 1999[4] as part of a class assignment while the two attended Harvard Business School.[5] The plan quickly gained notoriety throughout Hollywood and was deemed controversial for predicting the decline of the traditional "Hollywood system" alongside the emergence of a new order driven by internet-based distribution and independent studios fueled by talent agencies.

MRC is famous for many firsts in Hollywood. It was the first studio to establish a deeply-integrated partnership with major talent agency, Endeavor Talent Agency, which would become a model for future alliances between agencies and studios.[6] Their deals for Alejandro González Iñárritu's Babel and Sacha Baron Cohen's Brüno,[5] the follow-up to Borat, were early examples of artists owning copyrights, selling films for significantly more than their cost, and having true control over production and marketing.[7]

The company was an early innovator in the creator economy. It produced Seth MacFarlane's Cavalcade of Cartoon Comedy (2008) for YouTube, the platform's earliest Hollywood-backed scripted series.[8] The show became YouTube's second-most-subscribed-to sponsor channel during its run and was notable for being the first show distributed exclusively online through Google's AdSense network, syndicating content across thousands of partner sites.[9] The success of Cavalcade positioned MRC as one of the first studios to merge storytelling with tech-driven distribution.

MRC's Television division developed, produced, and financed House of Cards (2013), the first original series ordered directly by Netflix, launching the streaming era of prestige television.[10] The series was the first streaming-exclusive drama to receive Emmy nominations and introduced the "binge" model of releasing all episode simultaneously.[11]

Since then, MRC has developed a reputation for financing and producing critically acclaimed films and series while maintaining a philosophy centered on supporting artists and filmmakers.[12] The company's continued success[13] has been attributed to its ability to challenge traditional Hollywood conventions,[5] to embrace emerging technologies and business models, and to maintain close partnerships[14] with creative visionaries.[15]

Film productions by MRC include Ted, Baby Driver, Knives Out, American Fiction, and Saltburn. Representative co-financed films include 22 Jump Street, Furious 7, the Hotel Transylvania sequels, and The SpongeBob Movie: Sponge on the Run.[16] MRC's television credits include House of Cards, Ozark, The Great, The Terminal List, Poker Face, and Ted. Upcoming productions include Ted: The Animated Series, and M.I.A..

MRC has collaborated with numerous prominent filmmakers, including Jason Bateman, Chloe Domont, Emerald Fennell, David Fincher, Ricky Gervais, Alejandro González Iñárritu, Rian Johnson, Seth MacFarlane, Walter Salles, and Edgar Wright.

To date, MRC's productions have been nominated for 120 Emmy Awards, 38 Golden Globe Awards, 17 Academy Awards, and 5 GRAMMY Awards. Its films have grossed over $6 billion worldwide at the box office.[3]

History

Early history

MRC was founded by Modi Wiczyk and Asif Satchu in 2006,[17] and its early investors included Guggenheim Partners, AT&T, WPP Group, Goldman Sachs and ABRY Partners.[18][19] The company was established as a financer-producer, packaging film projects for sale to film studios, and holding ownership stakes in the production.[20][21]

In 2007, it funded filmmakers such as Robert Rodriguez, Ricky Gervais, Walter Salles, Ryan Murphy, Richard Kelly, Bennett Miller and Todd Field.[22] The same year, it entered into an agreement with Warner Bros. Pictures to allow Warner to distribute three of the eight pictures over a $250 million feature production funding.[23] MRC launched a television division of the studio in early 2008.[24]

In 2008, The CW leased its Sunday-night schedule to MRC beginning in the 2008–09 television season. MRC scheduled the reality show In Harm's Way and the dramas Valentine and Easy Money.[25] In November 2008, after all four shows drew poor viewership, The CW announced that it would withdraw from the agreement.[26] The network returned the Sunday timeslots to its affiliates in the 2009–10 season.[27]

In March 2010, it was reported that MRC had made an offer to acquire Focus Features from Universal Pictures, but that the deal had fallen through.[28] In April of that year, MRC sold the upcoming Seth MacFarlane film Ted to Universal.[29] Later in December, MRC would reach a distribution agreement with Universal, under which it would provide distribution and marketing services for up to 20 MRC films over the next five years. The agreement would give the option for Universal to invest in the films, but was not a first-look deal, and also gave MRC the option to pre-sell distribution rights in specific territories.[30][21]

After acquiring rights to produce a U.S. remake of the BBC miniseries House of Cards, MRC would sell the series to the streaming service Netflix in 2011.[31][32][33]

On February 1, 2018, Eldridge Industries, a holding company owned by former Guggenheim Partners president Todd Boehly, announced that it would contribute its media assets — including The Hollywood Reporter, Dick Clark Productions, and Billboard, and merge them with MRC into a new company known as Valence Media.[34] In October 2018, MRC formed a joint venture with United Talent Agency known as Civic Center Media, which seeks to back projects involving its members via MRC.[35][36]

2019–2022: Valence Media and PMRC

In December 2019, Valence Media acquired Nielsen Holdings' music data business, with the division being rebranded as MRC Data.[37]

In 2020, Valence Media rebranded as MRC.[38]

On September 23, 2020, it was announced that Penske Media Corporation, owner of The Hollywood Reporter's main competitor Variety, would assume operations of the MRC Media & Info publications under a joint venture with MRC known as PMRC. In turn, MRC would form a second joint venture to develop content tied to PMRC publications.[39]

In September 2021, former E! president Adam Stotsky became the new president of MRC Live & Alternative, replacing the outgoing Amy Thurlow. At this time, Dick Clark Productions was folded into MRC Live & Alternative and discontinued as a brand.[40]

2022–present: Unwinding of the Valence merger

In August 2022, Eldridge agreed with Wiczyk and Satchu to divide MRC's assets, effectively undoing the 2018 Valence Media merger. Eldridge re-acquired the company's live and alternative division (which reinstated the Dick Clark Productions banner), as well as MRC's share of the PMRC joint venture, Luminate (the former MRC Data), and investments in studios including A24 and Fulwell 73. The remaining MRC entity, in which Eldridge will retain a minority stake, will retain its scripted film and TV production entity as well as investments in Civic Center Media and T-Street Productions.[41] Wiczyk and Satchu became chairmen of the company in 2023.[42]

Filmography

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Film projects

Films produced or co-financed by MRC have included:

Year Title Details
Director(s) Co-production company(s) Distributor(s) Budget Gross
2006 Babel[43] Alejandro González Iñárritu Paramount Vantage
Anonymous Content
Zeta Film
Central Films
Paramount Pictures (English-speaking territories, Latin America and Spain)
StudioCanal (France)
Summit Entertainment (International)
$25 million $135.3 million
2008 Linha de Passe Walter Salles
Daniela Thomas
Pathé
Videofilmes
Universal Pictures Template:Screen reader-only Template:Screen reader-only
2009 Brüno Larry Charles Four by Two Films
Everyman Pictures
$42 million $138.8 million
Shorts Robert Rodriguez Imagenation Abu Dhabi
Troublemaker Studios
Warner Bros. Pictures $20 million $29 million
The Invention of Lying Ricky Gervais
Matthew Robinson
Radar Pictures
Lynda Obst Productions
Warner Bros. Pictures (United States)
Focus Features (International)
$18.5 million $32.7 million
The Box Richard Kelly Radar Pictures Warner Bros. Pictures (North America)
The Weinstein Company (International)
$30 million $33.3 million
2010 Devil John Erick Dowdle The Night Chronicles Universal Pictures $10 million $62.6 million
2011 The Adjustment Bureau[43] George Nolfi Gambit Pictures
Electric Shepherd Productions
$62 million $127.8 million
30 Minutes or Less Ruben Fleischer Columbia Pictures
Red Hour Productions
Sony Pictures Releasing $28 million $40.7 million
2012 Ted[43] Seth MacFarlane Fuzzy Door Productions
Bluegrass Films
Smart Entertainment
Universal Pictures $50–65 million $549.4 million
2013 Elysium Neill Blomkamp TriStar Pictures
QED International
Alphacore
Kinberg Genre
Sony Pictures Releasing $115 million $286.1 million
2014 A Million Ways to Die in the West Seth MacFarlane Fuzzy Door Productions
Bluegrass Films
Universal Pictures $40 million $87.2 million
22 Jump Street[44] Phil Lord
Christopher Miller
Columbia Pictures
Metro-Goldwyn-Mayer
LStar Capital
Original Film
Cannell Studios
Storyville
75 Year Plan Productions
Sony Pictures Releasing $50–84.5 million $331.3 million
Think Like a Man Too Tim Story Screen Gems
Will Packer Productions
$24 million $70.2 million
Sex Tape Jake Kasdan Columbia Pictures
LStar Capital
Escape Artists
$40 million $126.3 million
2015 Chappie Neill Blomkamp Columbia Pictures
LStar Capital
Kinberg Genre
$49 million $102.1 million
Furious 7 James Wan Original Film
One Race Films
China Film Co., Ltd.
Universal Pictures $190 million $1.515 billion
Ted 2 Seth MacFarlane Fuzzy Door Productions
Bluegrass Films
$68 million $215.9 million
Hotel Transylvania 2 Genndy Tartakovsky Columbia Pictures
Sony Pictures Animation
LStar Capital
Sony Pictures Releasing $80 million $474.8 million
2017 Baby Driver Edgar Wright TriStar Pictures
Big Talk Productions
Working Title Films
$34 million $226.9 million
The Dark Tower Nikolaj Arcel Columbia Pictures
Imagine Entertainment
Weed Road Pictures
$66 million $113.2 million
2018 Hotel Transylvania 3: Summer Vacation Genndy Tartakovsky Columbia Pictures
Sony Pictures Animation
$65–80 million $528.6 million
Mortal Engines Christian Rivers Scholastic Entertainment
Silvertongue Films
Perfect World Pictures
WingNut Films
Universal Pictures $100–150 million $83.7 million
2019 Dora and the Lost City of Gold James Bobin Paramount Players
Nickelodeon Movies
Walden Media
Burr! Productions
Paramount Pictures $49 million $120.6 million
Knives Out Rian Johnson T-Street Productions
Ram Bergman Productions
Lionsgate $40 million $312.9 million
2020 The Lovebirds Michael Showalter Paramount Pictures
3 Arts Entertainment
Quinn's House
Netflix $16 million Template:Screen reader-only
2021 The SpongeBob Movie: Sponge on the Run[45] Tim Hill Paramount Animation
Nickelodeon Movies
United Plankton Pictures
Paramount Pictures (Canada and China)
Paramount+ (United States)
Netflix (International)
$60 million $4.8 million
The Sparks Brothers[46] Edgar Wright Complete Fiction Pictures Focus Features (worldwide)
Universal Pictures (International)
Template:Screen reader-only $1.2 million
Peter Rabbit 2: The Runaway[45] Will Gluck Columbia Pictures
Animal Logic
2.0 Entertainment
Olive Bridge Entertainment
Sony Pictures Releasing $45 million $154 million
2022 Hotel Transylvania: Transformania Derek Drymon
Jennifer Kluska
Columbia Pictures
Sony Pictures Animation
Amazon Studios (worldwide)
Sony Pictures Releasing (China)
$75 million $18.5 million
Jerry & Marge Go Large David Frankel Paramount Players
Levantine Films
Paramount+ Template:Screen reader-only Template:Screen reader-only
Persuasion[47] Carrie Cracknell Bisous Pictures
Mad Chance
Fourth and Twenty Eight Films
Netflix Template:Screen reader-only Template:Screen reader-only
The Last Rider Alex Holmes New Black Films Roadside Attractions (United States and Canada)
Dogwoof (International)
Template:Screen reader-only $253,770
2023 The Blackening Tim Story The Story Company
Tracy Yvonne Productions
Artists First
Catchlight Studios
Lionsgate (worldwide)
Universal Pictures (International)
$5 million $18.6 million
Fair Play Chloe Domont T-Street
Star Thrower Entertainment
Netflix Template:Screen reader-only Template:Screen reader-only
Milli Vanilli Luke Korem MTV Entertainment Studios
Keep on Running Pictures
Paramount+ Template:Screen reader-only Template:Screen reader-only
Self Reliance Jake Johnson Clown Show
Lonely Island Classics
Walcott Productions
Hulu
Neon (United States)
Republic Pictures (International)
Template:Screen reader-only Template:Screen reader-only
Saltburn Emerald Fennell Metro-Goldwyn-Mayer
Lie Still
LuckyChap Entertainment
Amazon MGM Studios (United States)
Warner Bros. Pictures (United Kingdom/Ireland)
Template:Screen reader-only $21.1 million
American Fiction Cord Jefferson T-Street
Almost Infinite
3 Arts Entertainment
Orion Pictures (through Amazon MGM Studios) $10 million $23 million
The Contestant Clair Titley Misfits Entertainment Hulu Template:Screen reader-only Template:Screen reader-only
2024 The Greatest Night in Pop Bao Nguyen Republic Pictures
Dorothy Street Pictures
MakeMake Entertainment
Netflix Template:Screen reader-only Template:Screen reader-only
Snack Shack Adam Carter Rehmeier Paperclip Limited
T-Street
Republic Pictures $4.5 million $455,708
Blink Edmund Stenson
Daniel Roher
Fishbowl Films
Eyesteel Film
Walt Disney Pictures (through Walt Disney Studios Motion Pictures; United States and Canada)
National Geographic Documentary Films (Worldwide)
Template:Screen reader-only Template:Screen reader-only
2025 SLY LIVES! (aka The Burden of Black Genius) Ahmir "Questlove" Thompson Onyx Collective
Two One Five Entertainment
RadicalMedia
Stardust Films
Network Entertainment
Sony Music Entertainment
ID8 Multimedia
Hulu (United States)
Disney+ (worldwide)
Template:Screen reader-only Template:Screen reader-only
G20 Patricia Riggen JuVee Productions
Mad Chance Productions
Amazon MGM Studios Template:Screen reader-only Template:Screen reader-only
All of You William Bridges Republic Pictures
Ryder Picture Company
Apple TV+ Template:Screen reader-only Template:Screen reader-only
All the Devils Are Here Barnaby Roper T-Street Productions Republic Pictures Template:Screen reader-only Template:Screen reader-only
The SpongeBob Movie: Search for SquarePants Derek Drymon Paramount Animation
Nickelodeon Movies
Paramount Pictures $64 million $169.1 million
2026 The Gallerist Cathy Yan MountainA
Concordia Studio
Slow Pony
Template:TBA Template:Screen reader-only Template:Screen reader-only
The Only Living Pickpocket in New York Noah Segan T-Street Productions Sony Pictures Classics[48] Template:Screen reader-only Template:Screen reader-only
Wuthering Heights Emerald Fennell LuckyChap Entertainment Warner Bros. Pictures $80 million $241.3 million
A Place in Hell[49] Chloe Domont Republic Pictures
T-Street Productions
Neon (United States)
Republic Pictures (International)
Template:Screen reader-only Template:Screen reader-only
TBA Eloise[50] Amy Sherman-Palladino HandMade Films
Simon & Schuster
Maximum Effort
Netflix Template:Screen reader-only Template:Screen reader-only
Good People, Bad Things[51] Ninian Doff Present Company Inc.
Hoorae Media
Template:TBA Template:Screen reader-only Template:Screen reader-only
Mother's Helper[52] Bridget Moloney Ryder Picture Company
The Best Is Yet to Come[53] Jon Turteltaub Gidden Media
Chapter 2
Lionsgate Template:Screen reader-only Template:Screen reader-only
The Love Hypothesis[54] Claire Scanlon Amazon MGM Studios Template:Screen reader-only Template:Screen reader-only
They Know[55] Bill Hader Hanarply Template:TBA Template:Screen reader-only Template:Screen reader-only
Unabomber[56] Janus Metz Pedersen 2.0 Entertainment Netflix Template:Screen reader-only Template:Screen reader-only
White Elephant[57] Eli Craig Radio Silence Productions
Project X Entertainment
Template:TBA Template:Screen reader-only Template:Screen reader-only

Television projects

Original run Title Details
Creator(s) Co-production company(s) Network(s) Season(s) Episodes
2008–2009 Seth MacFarlane's Cavalcade of Cartoon Comedy Seth MacFarlane Fuzzy Door Productions
Main Street Pictures
YouTube 1 50
2008–2012 The Life & Times of Tim Steve Dildarian HBO Entertainment
Insane Loon Productions
Warner Bros. Television
HBO 3 30
2008 In Harm's Way Craig Piligian Pilgrim Studios The CW 1 8
2008–2009 Valentine Kevin Murphy Five & Dime Productions
Easy Money Diane Frolov
Andrew Schneider
Hat Trick Productions
Rita Rocks James Berg
Stan Zimmerman
Zimmerman-Berg
Lifetime Television
Lifetime 2 40
2009 Surviving Suburbia Kevin Abbott Acme Productions
NestEgg Productions
ABC 1 13
Kröd Mändoon and the Flaming Sword of Fire Peter A. Knight
Developed by: Peter A. Knight and Brad Johnson
Hat Trick Productions
Watson Pond Productions
Comedy Central (U.S.)
BBC Two / BBC HD (UK)
6
The Goode Family Mike Judge
John Altschuler
Dave Krinsky
Ternion Pictures
3 Arts Entertainment
Judgemental Films
ABC 13
2009–2010 Shaq Vs. Dick Clark Productions 2 10
2010–2012 The Ricky Gervais Show Ricky Gervais
Stephen Merchant
Karl Pilkington
WildBrain Entertainment
HBO Entertainment
HBO (U.S.)
Channel 4/E4 (United Kingdom)
3 39
2011–2012 How to Be a Gentleman David Hornsby CBS Productions CBS 1 9
2013–2018 House of Cards Beau Willimon Trigger Street Productions
Wade/Thomas Productions
Knight Takes King Productions
Netflix 6 73
2015–2016 Blunt Talk Jonathan Ames The Herring Wonder
Fuzzy Door Productions
Starz 2 20
2017–2022 Ozark Bill Dubuque
Mark Williams
Aggregate Films
Zero Gravity Management
Headhunter Films
Man, Woman & Child Productions
Netflix 4 44
2017–2019 Counterpart[58] Justin Marks Gilbert Films
Anonymous Content
Gate 34
Studio Babelsberg
Starz Originals
Starz 2 20
2020 The Outsider Script error: No such module "Based on".
Developed by: Richard Price
Aggregate Films
Temple Hill Entertainment
Pieface Inc.
Civic Center Media
HBO 1 10
2020–2023 The Great Tony McNamara Thruline Entertainment
Echo Lake Entertainment
Lewellen Pictures
Macgowan Films
Piggy Ate Roast Beef Productions
Civic Center Media
Hulu (U.S.)
Disney+ (worldwide)
3 30
2021 The Shrink Next Door Script error: No such module "Based on".
Developed by: Georgia Pritchett
Gloria Sanchez Productions
Buckaroo
Small Mammal Productions
Semi-Formal Productions
Bloomberg Media
Wondery
Civic Center Media
Apple TV+ 1 8
2022 Shining Girls Silka Luisa Love & Squalor Pictures
Michelle MacLaren Entertainment
Appian Way Productions
So You Think You Can Dance Simon Fuller
Nigel Lythgoe
Developed by: Simon Fuller
19 Entertainment
Dick Clark Productions
Fox 18 312
2022–present The Terminal List David DiGilio Amazon MGM Studios
Indivisible Productions
Fuqua Films
DiGilio Films
Civic Center Media
Amazon Prime Video 1 8
2023–2025 Poker Face Rian Johnson Zucks.
Animal Pictures
T-Street
Peacock 2 22
2023 Hello Tomorrow! Amit Bhalla
Lucas Jansen
Mortal Media
Froward Enterprise
Ceremony Pictures
Hooptie Filmed Entertainment
Apple Studios
Apple TV+ 1 10
2024–2026 Ted Seth MacFarlane Fuzzy Door Productions
Universal Content Productions
Peacock 2 15
2024 Time Bandits Jemaine Clement
Iain Morris
Taika Waititi
Waititi
Waka Atea
HandMade Films
Anonymous Content
Paramount Television Studios
Apple TV+ 1 10
2026[59] M.I.A.[60] Bill Dubuque Paramount Global Content Distribution Peacock 1 9

References

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