John Robbins (author)

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John Ernest Robbins
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Los Angeles, California, U.S.
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Soquel, California, U.S.
Alma materUniversity of California, Berkeley
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Known forDiet for a New America, 1987; Robbins at the Miami Book Fair International, 1991
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SpouseTemplate:Pluralize from textAnnette Lyn AinisTemplate:Pluralize from text
PartnerTemplate:Pluralize from textTemplate:Pluralize from text
ChildrenOcean Robbins
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RelativesEdie Baskin (niece)
Richard Baskin (nephew)
Burt Baskin (brother-in-law)
Isadore Familian (brother-in-law)
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John Robbins (October 26, 1947 – June 11, 2025) was an American author, who popularized the links among nutrition, environmentalism and animal rights.[1]

Robbins was the author of the 1987 Diet for a New America, an exposé on connections between diet, physical health, animal cruelty, and environmentalism. Robbins founded the organization EarthSave in 1988 and co-founded the Food Revolution Network with his son, Ocean, in 2011. He was a leading voice in the plant-based movement.[2]

Life and career

John Ernest Robbins was the son of Irma Robbins and Irv Robbins, co-founder and co-owner of Baskin-Robbins.[3] He was of Jewish descent.[4] He had two sisters, Marsha and Erin. John graduated from the University of California, Berkeley, in 1969, and received a master's degree from Antioch College, in 1976. Rather than following the ice-cream parlor legacy of his father, he left the company to seek a simpler life. He and his wife Deo were married on March 10, 1967.[5] Ocean Robbins, their son, is the founder of Food Revolution Network.[6][7]

In 1987, Diet for a New America was published. In the book Robbins links the impacts of factory farming on human health, the environment, and animal welfare, to make a case for a plant-based diet. A year later he founded EarthSave. In 2001, Robbins updated and reiterated his advocacy of whole foods, plant-based diet for ethical, environmental and health reasons in the book The Food Revolution. The book includes information on organic food, genetically modified food, and factory farming.[7]

He worked with PETA in 2002 to sue the California Milk Advisory Board over its 'happy cows' television advertisement.[8] The Milk Advisory Board won on a technicality.[9]

His 2006 book Healthy at 100, published by Random House, was printed on 100% post-consumer non-chlorine bleached paper, a first for a book from a major U.S. publisher.

Robbins was on the advisory board of Naked Food Magazine, for which he was a regular contributor of articles espousing a plant-based diet.

Death

Robbins died from complications of post-polio syndrome at his home, on June 11, at the age of 77.[7] [10][3][11][12]

EarthSave

In 1988, Robbins founded EarthSave, an international, non-profit organization. The organization was born to channel the reader response to his Diet for a New America.[13] EarthSave did outreach to the non-vegetarian public, with information tables and vegetarian social activities such as vegetarian Thanksgiving potlucks, and activism on vegetarian, animal, and food system issues.[14]

EarthSave sponsored a youth-outreach group, YES (Youth for Environmental Sanity), which toured the country visiting high schools and raising awareness of the EarthSave message.[15]

EarthSave continues to promote healthy, environmentally sound food choices. As of January 2022, its head office is in Chatsworth, California.[16]

Earthsave Canada was established as a registered non-profit charity in British Columbia in March 1990.[17]

Books

Film

References

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  1. ^ Page Module:Citation/CS1/styles.css has no content.Burros, Marian (December 2, 1992). "Eating Well: New-age prophet, 3-part gospel". New York Times. p. C4. ISSN 0362-4331. Retrieved June 14, 2025.
  2. ^ Page Module:Citation/CS1/styles.css has no content."John Robbins, Author of 'Diet for a New America', Dies at 77". VegNews. 2025. Archived from the original on June 13, 2025.
  3. ^ a b Page Module:Citation/CS1/styles.css has no content.Oliver, Sara (June 13, 2025). "From Ice Cream Heir to Vegan Visionary: John Robbins' Legacy". PETA News. Norfolk, Virginia: People for the Ethical Treatment of Animals. Archived from the original on June 13, 2025. Retrieved June 13, 2025.
  4. ^ Page Module:Citation/CS1/styles.css has no content.Robbins, John. "John Robbins".
  5. ^ Page Module:Citation/CS1/styles.css has no content.Robbins, John (2001). The Food Revolution: How Your Diet Can Help Save Your Life and Our World. Conari Press. ISBN 1-57324-702-2.
  6. ^ Page Module:Citation/CS1/styles.css has no content."Ocean Robbins". Retrieved August 3, 2017.
  7. ^ a b c Page Module:Citation/CS1/styles.css has no content.Longman, Jeré (June 29, 2025). "John Robbins, Author of Groundbreaking Diet Book, Is Dead at 77". The New York Times.
  8. ^ Page Module:Citation/CS1/styles.css has no content.Sherman, Mark (December 13, 2002). "Activists Decry 'Happy Cows' Ads". LA Times. Retrieved June 7, 2014.
  9. ^ Page Module:Citation/CS1/styles.css has no content."HAPPY COWS CAMPAIGN". April 21, 2008.
  10. ^ Page Module:Citation/CS1/styles.css has no content.Kohlruss, Sierra (June 2025). "Honoring John Robbins: A Life Dedicated to Healing Our World with Food". Food Revolution Network. Santa Cruz, California . Archived from the original on June 13, 2025. Retrieved June 13, 2025.
  11. ^ Page Module:Citation/CS1/styles.css has no content.Kohlruss, Sierra (June 14, 2025). "Bestselling Author and Food Revolution Network President John Robbins Has Passed Away" (Press release). Santa Cruz, California: Food Revolution Network. Business Wire. Retrieved June 14, 2025.
  12. ^ John Robbins Obituary (1947 - 2025).
  13. ^ Page Module:Citation/CS1/styles.css has no content."Frequently Asked Questions". EarthSave. Retrieved January 14, 2022. The EarthSave Foundation was founded in 1988 by celebrated author John Robbins. EarthSave was the direct result of the overwhelming reader response to the 1987 publication Diet for a New America.
  14. ^ Page Module:Citation/CS1/styles.css has no content.Boyer, Edward J.; Connell, Rich (November 25, 1994). "Southland, and Even 2 Turkeys, Give Thanks Holiday: Annual vegetarian event has live birds as guests. Elsewhere, observances are more conventional". Los Angeles Times. p. 1.
  15. ^ Page Module:Citation/CS1/styles.css has no content.Burros, Marian (July 8, 1992). "Eating Well: A vegetarian future? It could come". New York Times. p. C3. Template:ProQuest. Retrieved January 30, 2022.
  16. ^ Page Module:Citation/CS1/styles.css has no content."Contact Us". EarthSave. Retrieved January 14, 2022.
  17. ^ Page Module:Citation/CS1/styles.css has no content."About". EarthSave CA. Retrieved June 7, 2014.
  18. ^ Page Module:Citation/CS1/styles.css has no content."Responses to Healthy at 100 – Healthy at 100 ::: by John Robbins". Archived from the original on April 16, 2008.
  19. ^ Page Module:Citation/CS1/styles.css has no content."New Documentary Produced by Joaquin Phoenix Now Available Exclusively on Gaia, "Love over Money"". June 6, 2024.

Further reading

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