Pure Software
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| Fate | Merged with Atria Software to form Pure Atria Corporation; subsequently acquired by Rational Software |
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| Headquarters | , United States |
| Products | Purify, Quantify, PureLink |
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Pure Software was an American software development tools company founded in October 1991 by Reed Hastings, Raymond Peck and Mark Box. Its flagship product was Purify, a debugging and memory leak detection tool for Unix software applications written in C. The company is notable as the first significant venture of Reed Hastings, who later co-founded Netflix.
History
Pure Software was founded in October 1991. Its original product, Purify, helped software developers detect memory errors and bugs in C programs by instrumenting compiled code to track memory usage at runtime. The company subsequently added complementary tools including Quantify, a performance profiler, and PureLink, a linker-based tool. Revenue doubled every year for four years,[1] and the company went public on NASDAQ in August 1995, led by Morgan Stanley.[2]
In August 1996, Pure Software merged with Atria Software to form Pure Atria Corporation.[3] In August 1997, Rational Software acquired Pure Atria, a deal that gave Hastings the capital to start his next venture.[4][5] The acquisition triggered a 42% drop in the stock prices of both companies.[6] Hastings was appointed Chief Technical Officer of the combined company,[6] but departed shortly after. He subsequently co-founded Netflix in 1997, later reflecting that management challenges at Pure Software had shaped his thinking about company culture.[7]
Notes
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- ^ Page Module:Citation/CS1/styles.css has no content."SEC Info - Pure Atria Corp - 10-K405 - For 12/31/96 - EX-13". Fran Finnegan & Company. March 28, 1997. Retrieved 2008-01-10.
- ^ Page Module:Citation/CS1/styles.css has no content."Pure Software Inc. Announces Initial Public Offering Of Common Stock". Business Wire. August 2, 1995. Archived from the original on 2011-02-14. Retrieved 2008-01-10.
- ^ Page Module:Citation/CS1/styles.css has no content."Atria Software and Pure Software Become Pure Atria With Shareholder Approval of Merger". PR Newswire Association LLC. August 26, 1996. Retrieved 2007-12-01.[permanent dead link]
- ^ Page Module:Citation/CS1/styles.css has no content."Rational merger rattles Wall St". Cnet.com. April 7, 1997.
- ^ Page Module:Citation/CS1/styles.css has no content."Hot Growth Special Report 2006: 29 Netflix (NFLX)". Business Week. Archived from the original on May 26, 2006. Retrieved 2007-12-01.
- ^ a b Wall Street Journal. "Investors Pan Rational's Plan To Buy Pure Atria for Stock" by Don Clark. April 8, 1997.
- ^ Business Week. "Netflix: Flex To The Max" by Michelle Conlin. September 24, 2007.
