TROS

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TROS
Country
Licence area
Netherlands
HeadquartersHilversum, Netherlands
Broadcast area
Netherlands
Launch date
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DissolvedScript error: No such module "Date time".
Official website
tros.nl
Replaced byAVROTROS

Omroepvereniging TROS (Template:Literal translation), originally an acronym for Televisie Radio Omroep Stichting ('Television Radio Broadcasting Foundation'), was a public broadcaster within the Dutch public broadcasting system. It was known for its entertainment programmes and focus on Dutch-language pop music. In 2014, TROS merged with fellow broadcaster AVRO to form AVROTROS.[1][2]

History

A group of entrepreneurs who disliked the type and amount of TV shown by the single public broadcasting channel in the Netherlands acquired a North Sea off-shore drilling platform — the REM Island — and mounted a TV transmitter in the summer of 1964 (TV Noordzee) and started to broadcast American TV shows like Mr. Ed.[1][3]

This new unofficial TV proved quite popular but was shut down by a government raid, as the government claimed the island's transmitter trespassed frequency spectrum regulations. Due to the popular outcry and political turmoil caused by this venture, the entrepreneurs jumped on the offered opportunity to go legitimate, as an addition to the 5 private broadcasting associations that were distributed time slots based on their membership in the Dutch public broadcasting system. They founded TROS.

TROS was established in 1964 and grew rapidly.[1]

Its arrival was a different development in the area as it did not originate in the religious or political beginnings of the other broadcasters but aimed at providing programmes that its viewers wished to see.

It soon became obvious that viewers mostly preferred American television series and light-hearted programs. Other television and radio stations began to follow suit to maintain an audience. To describe this phenomenon, the name, 'TROS', was even turned into a verb. This was mostly a point of contention in the 1970s, as some did not think that older television and radio stations should bow to the pleasure and superficiality of the average viewers. It was thought that they should continue focusing on issues such as education, culture, politics, etc. These had been the main staple of those stations. However, the competition to TROS proved stronger in principle than in practice.

By the early 1970s, TROS was still under C status, alongside the VPRO.[4]Template:Rp

In 1988, the station made its first attempt at commercialising its business.Lua error in package.lua at line 80: module 'Module:Category handler/data' not found.[citation needed] In 2004, TROS celebrated its 40th anniversary.[3]

The TROS publishes two television guides: TROS Kompas and TV-krant.

Programmes

Television

Game shows

News and consumer programmes

Entertainment

Radio

Logos

References

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