Chartbeat

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Chartbeat
Company type
Private
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Headquarters
New York City
,
United States
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OwnerCuadrilla Capital
Number of employees
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Websitechartbeat.com

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Chartbeat is a technology company that provides data and analytics to global publishers. Founded by Betaworks in 2009 in New York City, the company was spun off in 2010 and purchased by Cuadrilla Capital in 2022.

The software as a service (SaaS) company integrates code into the websites of publishers, media companies and news organizations to track users in order to monetize audience engagement and loyalty metrics so they can make decisions about the content to publish and promote on their websites.[1] Chartbeat has been praised and criticized as an alternative to Google Analytics for real-time data.[2][3]

History

Betaworks launched Chartbeat in April 2009 as a real-time web analytics tool that publishers could use to react quickly to changes in user behavior. At the time, Google Analytics did not offer real-time data.[4] The launch of Chartbeat was part of a broader strategy by Betaworks to capitalize on the growth of the real-time, stream-based, social web. Betaworks had also invested in Twitter, Tumblr, bit.ly, and TweetDeck.[5][6]

In August 2010, Chartbeat was spun off from Betaworks, after raising $3 million in Series A funding.[7][8][9] In July 2011, Chartbeat launched Newsbeat, a version of their service for news sites.[10] Index Ventures led the company's seed funding round.[11] Under CEO Tony Haile, ChartBeat raised $9.5 million in April 2012, with Draper Fisher Jurvetson leading the funding round.[12]

In 2014, it expanded its analytics tools to include paid content, with tools catered for publishers and advertisers.[13] It raised $15.5 million in 2015, bringing total raised to $31 million.[14] In February 2016, founding CEO Tony Haile resigned from the company after seven years as CEO. Long time COO John Saroff was named as his successor.[15] In October 2017, Chartbeat made updates to its user experience and design, including the rebrand of its flagship product as Chartbeat for Publishing.[16]

By 2022, John Saroff remained CEO.[17] At the time, 90% of its revenue was from large enterprise media companies.[18] It was purchased by Cuadrilla Capital in July 2022. In 2023, it acquired Tubular Labs and Lineup Systems.[19] In March 2025, it acquired the ad software company FatTail.[20]

References

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  1. ^ Page Module:Citation/CS1/styles.css has no content.Haile, Tony (March 9, 2014). "What You Think You Know About the Web Is Wrong". Time. Retrieved January 16, 2015.
  2. ^ Page Module:Citation/CS1/styles.css has no content.Gustav, Dave (February 19, 2013). "Should I Believe Chartbeat's Data?". Archived from the original on January 18, 2015. Retrieved January 17, 2015.
  3. ^ Page Module:Citation/CS1/styles.css has no content.Angeles, Sara (March 19, 2014). "3 Google Analytics Alternatives (and Why You Should Use Them)". Business News Daily. Archived from the original on January 18, 2015. Retrieved January 17, 2015.
  4. ^ Page Module:Citation/CS1/styles.css has no content.Schonfeld, Erick (April 2, 2009). "Betaworks Launches Chartbeat To Track Who Is Paying Attention To Your Website Right Now". TechCrunch. Retrieved January 16, 2015.
  5. ^ Page Module:Citation/CS1/styles.css has no content.Schonfeld, Erick (May 17, 2009). "Jump Into The Stream". TechCrunch. Retrieved January 16, 2015.
  6. ^ Page Module:Citation/CS1/styles.css has no content.Arrington, Michael (June 11, 2009). "Betaworks Email To Investors: Read It Here". TechCrunch. Retrieved January 16, 2015.
  7. ^ Page Module:Citation/CS1/styles.css has no content.Schonfeld, Erick (August 31, 2010). "Chartbeat Raises $3 Million From Index, Conway, Sacca, Clavier, Lerer, And Dixon". TechCrunch. Retrieved January 16, 2015.
  8. ^ Page Module:Citation/CS1/styles.css has no content.O'Dell, Josie (August 31, 2010). "Real-Time Analytics Provider Chartbeat Raises $3M from All-Star Investors". Mashable. Retrieved January 17, 2015.
  9. ^ Page Module:Citation/CS1/styles.css has no content.Ha, Anthony (August 31, 2010). "Website analytics superstar Chartbeat raises $3M". VentureBeat. Retrieved January 18, 2015.
  10. ^ Page Module:Citation/CS1/styles.css has no content.Schonfeld, Erick (July 28, 2011). "Newsbeat Measures The Pulse Of News Sites". TechCrunch. Retrieved January 17, 2015.
  11. ^ https://venturebeat.com/business/chartbeat-raises-9-5-million-dfj-realtime/
  12. ^ Page Module:Citation/CS1/styles.css has no content.Ha, Anthony (2012-04-16). "Chartbeat Raises $9.5M, Launches Engagement-Focused Redesign". TechCrunch.
  13. ^ Page Module:Citation/CS1/styles.css has no content.Ha, Anthony (2014-05-14). "Real-Time Analytics Startup Chartbeat Adds Data For Native Ads, Raises $3M More". TechCrunch.
  14. ^ Page Module:Citation/CS1/styles.css has no content.Lynley, Matthew (2015-05-06). "Chartbeat Raises $15.5 Million To Save Publishers From The 'Viewpocalypse'". TechCrunch.
  15. ^ Page Module:Citation/CS1/styles.css has no content."Chartbeat CEO Tony Haile Resigns, Says He's Looking For a New Challenge". Fortune. Retrieved 2016-02-29.
  16. ^ Page Module:Citation/CS1/styles.css has no content."Q&A: The Data Science and Design Behind Our New Look". Chartbeat Blog. 2017-10-03. Retrieved 2019-05-09.
  17. ^ Page Module:Citation/CS1/styles.css has no content.Weber, Harri (2022-07-25). "Private equity descends on Chartbeat". TechCrunch.
  18. ^ Page Module:Citation/CS1/styles.css has no content.Fischer, Sara (2022-07-25). "Exclusive: Chartbeat bought by Cuadrilla Capital". Axios.
  19. ^ Page Module:Citation/CS1/styles.css has no content.Fischer, Sara (2023-03-02). "Chartbeat acquires Tubular Labs and Lineup Systems". Axios. Retrieved 2026-05-06.
  20. ^ Page Module:Citation/CS1/styles.css has no content.Fischer, Sara (2025-03-10). "Exclusive: Chartbeat acquires ad software company FatTail". Axios.
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