KOLA

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KOLA
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Broadcast area
Riverside-San Bernardino-Inland Empire
[[Frequency|FrequencTemplate:Pluralize from text]]99.9 MHz
BrandingKOLA 99.9
Programming
FormatClassic hits
AffiliationsPremiere Networks
Ownership
OwnerAnaheim Broadcasting Corp.
KCAL-FM
History
First air date
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Former call signs
KFMW (1959–1969)
Call sign meaning
Sounds like "Cola"
Technical information[1]
Licensing authority
FCC
55240
ClassB
ERP29,500 watts
HAAT507 meters (1,663 ft)
Transmitter coordinates
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Links
Public license information
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WebcastListen Live or
Listen Live
Websitekolafm.com

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KOLA (99.9 FM) is a commercial radio station licensed to San Bernardino, California, United States, and broadcasting to the Riverside-San Bernardino-Inland Empire market. It is owned by the Anaheim Broadcasting Corporation through Inland Empire Broadcasting and it airs a classic hits format. Its studios are on Orange Tree Lane in Redlands, California.

KOLA is considered a "superpower" FM station.[2] The transmitter is on Box Spring Mountain Road amid other FM and TV towers for Inland Empire stations.

History

The station first signed on the air on June 15, 1959.[3] The station's original call sign was KFMW. The transmitter was located on Box Springs Mountain southeast of Riverside.

The format was a mix of easy listening, middle of the road (MOR) and beautiful music. Rogan Jones served as the original general manager.

Frederick Coté and Chester Coleman bought the station in 1965.[4] Coté bought out Coleman's half-interest at the end of 1969.[5] The callsign was changed to KOLA.[6]

The format flipped to Top 40, concentrating on rhythmic hits. In the winter of 1970–71, KOLA moved its studios to the Mission Inn in downtown Riverside.[7] In 1980, the station switched to Album Rock with Ted Ziegenbusch as the programming consultant through 1987. In 1987 the station switched back to Top 40 music.

In the 1990s KOLA changed its format to Oldies from the 1950s, '60s and '70s. Over time, the 1950s songs were deleted and 1980s songs were added. Around 2007, most of the 1960s hits were dropped as the station concentrated on the hits of the 1970s and 1980s. By spring of 2013, KOLA had dropped all the 1960s oldies and switched to a 1970s-80s-90s Classic Hits format. In 2018, KOLA dropped most of the 1970s hits and began adding songs from the early 2000s. By 2025, all 1970s songs (except for a few major artists like Fleetwood Mac and Bee Gees) were dropped entirely and the station began adding occasional early 2010s songs.

KOLA continues to broadcast from the same tower and power as was stated on its original license from 1959 as KFMW.

References

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  1. ^ Page Module:Citation/CS1/styles.css has no content."Facility Technical Data for KOLA". Licensing and Management System. Federal Communications Commission.
  2. ^ "Superpower" Grandfathered FM Stations by D. Smith W9WI, Sept. 9, 1998, Retrieved Aug. 8, 2022
  3. ^ Broadcasting Yearbook 1961-1962 page B-23, Broadcasting & Cable
  4. ^ Page Module:Citation/CS1/styles.css has no content."For the Record" (PDF). Broadcasting. August 16, 1965. p. 92. Retrieved March 13, 2022.
  5. ^ Page Module:Citation/CS1/styles.css has no content."For the Record" (PDF). Broadcasting. November 3, 1969. p. 114. Retrieved March 13, 2022.
  6. ^ Page Module:Citation/CS1/styles.css has no content."For the Record" (PDF). Broadcasting. December 29, 1969. p. 68. Retrieved March 13, 2022.
  7. ^ Page Module:Citation/CS1/styles.css has no content.Hall, Claude (January 30, 1971). "Radio-TV programming: Vox Jox". Billboard. p. 35.

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