WWHX
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Broadcast area | Bloomington-Normal |
|---|---|
| [[Frequency|FrequencTemplate:Pluralize from text]] | 100.7 MHz |
| Branding | Now 100.7 |
| Programming | |
| Format | Hot adult contemporary |
| Ownership | |
| Owner | Page Template:Plainlist/styles.css has no content.
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| WBBE, WIHN | |
| History | |
First air date | Script error: No such module "Date time". |
Former call signs | Page Template:Plainlist/styles.css has no content.
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| Technical information[1] | |
Licensing authority | FCC |
| 164105 | |
| Class | A |
| ERP | 4,200 watts |
| HAAT | 105 meters (344 ft) |
Transmitter coordinates | Lua error: callParserFunction: function "#coordinates" was not found. |
| Links | |
Public license information | Template:FCC Licensing and Management System facility |
| Webcast | Listen live |
| Website | WWHX Online |
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WWHX (100.7 FM) is a commercial radio station in Normal, Illinois, serving the Bloomington-Normal radio market. It is owned by Woodward Community Media through licensee Woodward Community Media Bloomington, LLC.[2] It airs a hot adult contemporary format. The studios are at 1 Brickyard Drive in Bloomington.
WWHX is a Class A FM station, with an effective radiated power (ERP) of 4,200 watts. The transmitter is off East Hamilton Road near Morrissey Drive (U.S. Route 150) in Normal.
History
Adult contemporary as "Magic 100.7" (2005-2012)
The station signed on the air on August 12, 2005. The original call sign was WVMG and the moniker was "Magic 100.7." It received its FCC license on January 10, 2006.[3] Magic was a direct competitor to Star 107.7 (now WIBL). But Magic 100.7 had a better signal within Bloomington/Normal. The station was able to eventually drive competitor Star 107.7 out of the format in 2007.
Throughout its years as an AC station, it flipped to Christmas music every November. The station hired Fasig, a known talent from WBNQ as a morning host.
Top 40 (2012-2018) and Rhythmic Contemporary (2018-2021)
In March 2012, then-owner Connoisseur Media pulled the plug on Magic. It flipped to a Top 40 (CHR) format as "Hits 100.7."
The station continued to air contemporary hit music until April 1, 2018. On that date, it shifted over to a Rhythmic Contemporary format with the branding "Hot 100.7: The Beat of BloNo." The first song was "Hot in Herre" by Nelly.[4] It played the top rhythmic hits of the day mixed with titles from the past decade.[4]
Hot AC (2022-present)
On November 1, 2021, WWHX dropped its Rhythmic Contemporary format and began stunting with Christmas music as "100.7 - Bloomington-Normal's Christmas Station".[5]
After the holidays, on January 1, 2022, the station flipped to hot adult contemporary as "Now 100.7." The first song on "Now" was "Take Me to Church" by Hozier.[6]
On Feb 6, 2025, Woodward announced a sale of WWHX to Northwestern Media, which owns stations such as KTIS-FM and WCIC.[7] This sale concludes Woodward's sell off of Bloomington-Normal cluster shortly after buying Springfield IL stations from Mid-West Family Broadcasting in November 2024.[8] The sale will result in the end of the hot AC format, as Northwestern does not run secular formats on their stations.
Previous logo
File:WWHX Hot 100 2018 logo 3-line.png
References
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- ^ Page Module:Citation/CS1/styles.css has no content."Facility Technical Data for WWHX". Licensing and Management System. Federal Communications Commission.
- ^ Page Module:Citation/CS1/styles.css has no content.Neuhoff Media Bloomington, LLC. "FCC 323: Ownership Report for Commercial Broadcast Stations; File No. BOS-20160120ABB". Washington, DC: Federal Communications Commission. Retrieved April 1, 2017.
- ^ Page Module:Citation/CS1/styles.css has no content."Application Search Results". Washington, DC: Federal Communications Commission. Retrieved April 1, 2017.
- ^ a b Page Module:Citation/CS1/styles.css has no content.Venta, Lance (April 1, 2018). "WWHX Bloomington Flips To Rhythmic CHR Hot 100". RadioInsight. RadioBB Networks. Retrieved April 1, 2018.
- ^ Christmas Music Is Hot In Bloomington Radioinsight - November 1, 2021
- ^ Page Module:Citation/CS1/styles.css has no content."WWHX Is Now". RadioInsight. Retrieved January 2, 2022.
- ^ Northwestern Media Acquires WWHX
- ^ Woodward Acquires Mid-West Family Broadcasting Springfield IL; Divests in Bloomington, IL
External links
- Template:FCC Licensing and Management System facility
- WWHX in Nielsen Audio's FM station database
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