Walmarting

Template:Short description Walmarting or Walmartization is a neologism referring to U.S. discount department store Walmart with three meanings. The first use is similar to the concept of globalization and is used pejoratively by critics and neutrally by businesses seeking to emulate Walmart's success. The second use is pejorative, and refers to the homogenization of the retail sector because of those practices. The third use is neutral, and refers to the act of actually shopping at Walmart.

Background

The term "Walmarting" derives from debate over Walmart's business practices, which apply optimization concepts from logistics, purchasing and finance to achieve and maintain low prices. More generally, "Walmarting" refers to the spread of Walmart's business model to other big-box retailers throughout the American economy, and the national or global implications of that proliferation.

The Walmart business model includes: marketing to a broad "family" demographic that includes rural as well as urban, ethnic minorities as well as mainstream, people without a higher-level education, lower- or working-class consumers, as well as the middle-class; one-stop shopping based on a large selection of goods and services; the use of intense price-competition and high-technology inventory management to stimulate and satisfy end-user demand; economies of scale based on big-box delivery of consumables; supply-chain management that requires producers to reduce their costs significantly to find an outlet for their goods; employment of store workers for low wages, few benefits, and little job security to reduce overhead.

Critics have claimed that the domestic impact of Walmarting is to force local businesses into bankruptcy because they are unable to compete with Walmart's "low, low prices", and to reduce the standard of living for local workers who lose their jobs, then must accept work at Walmart levels of compensation. Similarly, some critics argue that the international impact of Walmarting is to force American suppliers to rely on low-wage foreign producers for goods, leading in turn to an unfavorable national balance of trade and contributing to the growth of the American temporary and low-wage employment sector.

Walmarting differs both from "Disneyfication" and "McDonaldization", though there is a resemblance. "Disneyfication" and "McDonaldization" emphasize the "fun" of theme park attractions and fast food dining, while Walmarting markets itself mainly upon shopping for savings. "Disneyfied" businesses embellish a particular theme as imagined history, while "McDonaldized" businesses rationalize a specific good or service. By contrast, "Walmarting" plays upon a single aspect of shopping – getting a bargain – and applies it across the board to a broad range of goods and services available in its "super-stores".

The "Walmarting" concept has been applied in various industries. The external links below cite examples of its usage for the first two definitions.

India

India has experienced a similar phenomenon of Walmartization to the United States, with significant negative ramifications for its economy.

See also

• Big box store
• Category killer
• Cocacolonization
• Criticism of Walmart
• Wake Up Wal-Mart
• Whirl-Mart

Further reading

• Bergdahl, Michael (2004). What I Learned from Sam Walton: How to Compete and Thrive in a Wal-Mart World. ISBN 0-471-67998-4.
• Bianco, Anthony (2006). The Bully of Bentonville: How the High Cost of Wal-Mart's Everyday Low Prices Is Hurting America. ISBN 0-385-51356-9.
• Dicker, John (2005). The United States of Wal-Mart. Jeremy P. Tarcher. ISBN 1-58542-422-6.
• Ehrenreich, Barbara (2002). Nickel and Dimed: On (Not) Getting By in America. Owl Books. ISBN 0-7453-1846-0.
• Featherstone, Liza (2004). Selling Women Short: The Landmark Battle for Workers' Rights at Wal-Mart. Basic Books. ISBN 0-465-02316-9.
• Fishman, Charles (2005). The Wal-Mart Effect: How the World's Most Powerful Company Really Works—and How It's Transforming the American Economy. Penguin Press. ISBN 1-59420-076-9.
• Joseph, Marc & Fischer, Rusty (2005). The Secrets of Retailing, or: How to Beat Wal-Mart!. Silverback Books. ISBN 1-59637-037-8.
• Lichtenstein, Nelson (2006). Wal-Mart: A Field Guide to America's Largest Company and the World's Largest Employer. New Press. ISBN 1-59558-035-2.
• Norman, Al (2004). The Case Against Wal-Mart. Raphel Marketing. ISBN 0-9711542-3-6.
• Ortega, Bob (1998). In Sam We Trust: The Untold Story of Sam Walton and Wal-Mart, the World's Most Powerful Retailer. ISBN 0-8129-6377-6.
• Peacock, Joe (2005). Mentally Incontinent: A Joe the Peacock Book - The Wal-Mart Story. ISBN 0-9774184-0-5.
• Porter, David (2003). Megamall on the Hudson: Planning, Wal-Mart, and Grassroots Resistance. Trafford. ISBN 1-55369-855-X.
• Quinn, Bill (2005). How Wal-Mart Is Destroying America and the World: And What You Can Do about It (3rd ed.). Ten Speed Press. ISBN 1-58008-668-3.
• Slater, Robert (2003). The Wal-Mart Decade: How a New Generation of Leaders Turned Sam Walton's Legacy into the World's #1 Company. ISBN 1-59184-006-6.
• Slater, Robert (2004). The Wal-Mart Triumph: Inside the World's #1 Company. ISBN 1-59184-043-0.
• Soderquist, Don (2005). The Wal-Mart Way: The Inside Story of the Success of the World's Largest Company. ISBN 0-7852-6119-2.
• Spotts, Greg (2005). Wal-Mart: The High Cost of Low Price. Disinformation Company. ISBN 1-932857-24-9.
• Westerman, Paul (2000). Data Warehousing: Using the Wal-Mart Model. ISBN 1-55860-684-X.

Documentaries

• Galloway, Ron (2005). Why Wal-Mart Works; and Why That Drives Some People C-R-A-Z-Y.
• Greenwald, Robert (2005). Wal-Mart: The High Cost of Low Price.
• Peled, Micha (2001). Store Wars: When Wal-Mart Comes to Town.
• Young, Rick (2004). Frontline: Is Wal-Mart Good for America?.

External links

• SEIU homepage
• An AFL-CIO magazine article
• 2000 usage in a magazine article